Is There a Future for Internet Audio Ads

Twenty or thirty old age ago, an advertizer could run an advertisement on a prime
clip television show and anticipate to acquire an audience in the high millions. But
nowadays it is more than likely to be in the very low billions or even
thousands. When advertisements come up on the TV, people have got a inclination to switch over up
and down channels. They have got so much choice. So it becomes
increasingly expensive for advertizers to acquire their message out to the
population. They are turning to the Internet to look for more than than economic
ways to publicize where they are finding a much more receptive audience.

We have got seen a rapid and immense growing in Wage Per Chink advertising, and
now we are starting to hear about Wage Per Play (PPP) advertisement where
visitants will hear a 5 2nd sound advertisement when they see a web page. The
advertisement spouses will pay for each audio advertisement played so all the
visitant have got to make is visit the page, and provided they have their
talkers switched on, they will hear the ad.

The website publishing house will then have payment for that visitor. So
you can conceive of if you have got a website that already acquires traffic of 1000
visitants a twenty-four hours and the PPP charge per unit is .01 cent, then you do $10 a day
from that website for no attempt at all. No demand for the visitor
to chink any ads, just to see your site. So is you're a publishing house who
acquires many thousand visitants a day, you could gain considerable income
from this word form of advertising.

I discourse this conception in more than item on my website here, but I
inquire if it could be unfastened to abuse. For example, how will advertisers
find traffic beginning and quality? What about traffic exchange
sites? I believe the rule of Wage Per Play is sound, but fishy it
could be broad unfastened to abuse. It is very early years for this new type of
advertisement medium and I believe that because of the hazards the payments to
publishing houses will be littler than PPC.

But, even at a penny a go, that could still mount up to 100s of
dollars a twenty-four hours for some web land site owners. So let's watch this space and
see how PPP things develop.